You know how beer commercials instantly make you wanna crack open a cold one? If you’re into commercial video and photography, Justin Jones and Ted Sim of Indy Mogul will show you how to create your own. In this video, they share nine steps to shooting a beer commercial on a budget, yet making it look epic.

As for the shooting, use camera moves to create motion, energy, and emotion in the frame. The guys use a Syrp Genie II which isn’t really a budget-friendly solution, but you can always improvise if you’re on a budget. Add hands and beer pour, make it, so to say, relatable for the viewers. At the end of the video you can see how the guys did it, and if you’re a beer drinker, it will totally make you want to have one now. :)

[How To Shoot A Commercial | 9 Easy Steps to Film Beer & Drinks | Indy Mogul]